Posts

Showing posts from August, 2020

What is on Page? What are the Google Ranking Factors in 2020?

Image
  WHAT is on-page SEO? On-page SEO refers to the optimization of website structure and content – anything that is on the page (as opposed to off-page SEO). The off-page SEO covers mostly link building and on-page SEO covers these two aspects: Content Technical Stuff WHAT is on page SEO score? The SEO Score is a measure of how well the user-facing and technical aspects of your site contribute to search engine optimization, and ultimately, higher rankings and organic traffic. Your site's final SEO Score is determined by its performance in four subcategories: Technical, Content, User Experience, and Mobile. HOW to do on-page SEO? Mastering on-page SEO requires broad knowledge, as it includes many aspects. In this guide, we’re going to walk you step by step through the most important on-page success factors and techniques. WHY should you work on the on-page SEO? Because it is an integral part of SEO that can help you get higher rankings, reach a bigger audience and get more

Google’s new Ranking Factors about the Page Experience

Image
  All you need to know about Google’s new ranking factor Google has announced plans for a search algorithm update to be rolled out in 2021. The new ‘Page Experience’ ranking factor is made up of several metrics from Google’s new Core Web Vitals report data as well as metrics like mobile friendliness, web safety or interstitials. Check out our blog post to read all about Google’s new page experience update. We can help with your SEO Company in Bangalore and Content strategy – get in touch with one of our experts to discuss solutions for your business. Recognizing the difficulties many site owners are now facing from the effects of the Coronavirus Pandemic, Google will be announcing rollout of the new update at least six months ahead of launch. This should give SEOs, webmasters and online marketers enough time to come to grips with the new ranking factor and prepare their websites accordingly. What will the new page experience entail? This new ranking factor will combine a n

How to Boost Your Website’s SEO Security

Image
  Negative SEO assaults don't simply tank your site's rankings — they hurt your believability with clients and guests. Besides, they open up different pages of your site to security breaks and can even reason web crawlers to a banner or boycott your webpage.  Digital Marketing Company in Bangalore To forestall cybercriminals from sinking your rankings and disintegrating your validity, reinforce your site's SEO security with the accompanying advances: 1. Update your product and modules:   Obsolete programming and modules on your site can make weaknesses that cybercriminals can misuse, so it's critical to keep your substance the board framework's product current. As a best practice, your business can perform routine checks to guarantee all product is state-of-the-art and check whether security patches are finished. It's likewise a smart thought to evacuate applications you needn't bother with: The more intricate your site (and the more you depend

Responsibilities of a PPC

Image
What is PPC in 2020? One of the biggest trends in Pay-per-Click (PPC) advertising for 2020 will be automation – the use of  Artificial Intelligence (AI)  Machine Learning (ML) To automate labor-intensive tasks associated with Google and Bing ads. Dynamically generate ads based on user behavior and website content.  1-Creating and Managing PPC Campaigns PPC specialists are very much aware that to run an effective battle it is indispensable to comprehend the customer's business and objectives so they outline procedures to enhance points of arrival, promotion duplicates, and so on. They have the total obligation of making and running PPC battles for their customers with the most ideal ROI . 2-Keyword Research Catchphrases decide the perceivability of PPC promotions so it is indispensable for PPC Specialists to perform broad watchword research. PPC Specialists ensure that the correct catchphrases are settled to acquire perceivability in the web indexes to remain in front of